The Unique Show 2025

Founded by Dalila Daffara, with 20 years of experience in the luxury sector and gemologist, the company began with a simple yet powerful vision: to elevate the global presence of luxury brands and designers through unforgettable events, bespoke strategies, tailored public relations, and innovative communication services. As the founder recognized the shifting landscape of luxury marketing, they knew that a new approach was necessary—one that seamlessly integrated tradition with modernity, authenticity with aspiration. The Unique Show has evolved into a global reference for jewelry exhibitions, hosting itinerant showcases that highlight extraordinary artistry for a refined international audience.


Statement about the Organization’s goals and objectives:
At the heart of The Unique Show’s philosophy lies the belief that luxury is about more than just products; it’s about experiences. The Unique Show is the first original format of curated High Jewelry Exhibitions organized in luxury leisure locations, enhanced by sophisticated entertainment and special activities.

Today, TUS stands as a testament to the transformative power of luxury marketing and communication. With a portfolio of successful partnerships, unforgettable events, a gallery and an ever-expanding network of more than 380 satisfied clients, the company is committed more than ever to continue its journey of excellence promoting innovation, diversity, and the enduring heritage of the jewelry industry.


The 6th edition of The Unique Show, Luxury Monte-Carlo:
Following the outstanding success of the previous edition, the highly anticipated 6th edition of The Unique Show, Luxury Monte-Carlo, will take place from June 18 to 21, 2025, in the heart of Monaco’s glamour at the prestigious Le Méridien Beach Plaza—the only hotel in Monaco boasting a private beach.
Renowned for its elegance and sophistication, Luxury Monte-Carlo brings together extraordinary jewelry collections from the world’s most esteemed designers and luxury brands. This exclusive exhibition offers a curated experience tailored for discerning collectors, connoisseurs, and fashion enthusiasts who appreciate artistry at its finest.

Jewelry Designers and brands have the opportunity to participate in two exclusive formats:

1. “The World of Jewelry” Showcase Gallery (2nd floor) – A curated exhibition by an international artist where jewelry designers can display their creations in a shared area. The presence of the jewelry Designer or representative is not mandatory.
2. Exhibition Booths (Ground floor) – A dedicated space to showcase collections directly to attendees.

A highlight of the event will be the Awarding Night on Friday, June 20, where an international jury will present prestigious awards recognizing outstanding achievements in design, craftsmanship, and creativity:

• Avant-Garde Design.
• Diamond Mastery.
• Gemstone Excellency.
• Sustainable Luxe.
• Rising Star.
• Iconic Statement.
• Timeless Elegance.
• The Muse’s Originality.
• Media Spotlight.
• Guest Choice.

With unmatched international media coverage and a hand-selected audience of elite guests—including private collectors, VIPs, and influential tastemakers—Luxury Monte-Carlo serves as the ultimate platform to celebrate excellence in design, innovation, and craftsmanship.
Luxury Monte-Carlo 2025 is not just an event—it’s a celebration of beauty, creativity, and unparalleled refinement.


Event Program

The 2025 edition of Luxury Monte-Carlo offers a series of exclusive events tailored for jewelry enthusiasts, collectors, and luxury connoisseurs.

Wednesday, June 18, 2025

• Exclusive Pre-Opening Networking Evening: Dedicated to exhibitors and partners.

Thursday, June 19, 2025

• Grand Opening: Official inauguration of the event.
• Press Tour: Guided tour with international media representatives & journalists.
• Charity Gala Dinner: A prestigious gala dinner with VIP guests in support of a charitable cause.

Friday, June 20, 2025

• Awarding Night: An exclusive awards ceremony featuring an international jury and distinguished VIP attendees.

Saturday, June 21, 2025

• Fashion Show: An exclusive runway showcase of haute couture with jewelry.
• Cocktail Party: A sophisticated evening gathering with VIP guests.