Thursday Talks: Seemingly Simple Shapes with Nedda El-Asmar

Lectures  /  13 Feb 2020
Published: 10.02.2020

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The Object & Jewellery department from PXL-MAD School of Arts, Hasselt cordially invites you to their new lecture series Thursday Talks! Save the dates: Feb.13th, Feb.27th, March.19th and April.4th for lectures by Nedda El-Asmar (BE), Claudia Lepik (EE), Simon Cottrell (AU), Joani Groenewald (ZA) and Evert Nijland (NL). These artists will share insights into their practices not only on the basis of showing digital images but also by bringing along a selection of their pieces.
Nedda El-Asmar develops a world of seemingly simple shapes, ideally refined or oddly baroque, mixing classical elegance and a modern approach in a well-balanced, creative manner. Craftsmanship and originality, tradition and innovation, functionality and aesthetics and a passion for re-envisaging traditional objects are central to Nedda’s work.

Along with Hermès, Nedda has worked for Puiforcat, Robbe & Berking, Eternum, Louis Vuitton, Demeyere, Villeroy & Boch, Obumex, Serax, Airdiem, Carl Mertens, LS Bedding, Maison Vervloet, My Fair Diamond… From 2008 – 2017, Erik Indekeu, trained as a Product Designer, was Nedda’s business and design partner.

As an acclaimed designer with a broad field of activities, Nedda won many prizes and awards, including the prestigious bi-annual Flemish Cultural Award for Design 2008. She was proclaimed Belgian designer of 2007 and in 2008 she was nominated for the second time for the Talents du Luxe.

Her work has been shown in solo- and group exhibitions worldwide and her objects are in the permanent collection of the Design Museum in Ghent, the DIVA Museum in Antwerp and the Architecture Museum of Ljubljana, Slovenia and the CID museum, Grand-Hornu in Belgium.
Nedda has given workshops and lectures throughout Europe, the Middle East and the Far East.

From 2007-2019 she was head and senior lecturer of the Jewellery Design, Gold & Silversmithing department at the Royal Academy of Fine Arts in Antwerp.
Currently, she is the course leader and senior lecturer of the Jewellery Design, Gold & Silversmithing department at PXL-MAD, School of Arts, Hasselt.

Time: 13th of February, Thursday, 7 pm.
Location: Gebouw G, Campus Elfde-Linie (Elfde-Liniestraat 25, Hasselt).
Nedda El-Asmar. Set: Demianka for Hermès, 2006. Pewter, birch wood.. Photo by: Patrick Burban. Tea set.. Nedda El-Asmar
Set: Demianka for Hermès, 2006
Pewter, birch wood.
Photo by: Patrick Burban
Tea set.

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Nedda El-Asmar. Piece: Narghilé, 2006. Pewter. Photo by: Delhemme. Water pipe.. Nedda El-Asmar
Piece: Narghilé, 2006
Photo by: Delhemme
Water pipe.

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Nedda El-Asmar. Cutlery: Wave, 1998. Stainless steel.. Nedda El-Asmar
Cutlery: Wave, 1998
Stainless steel.
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