Open Call for Dazzle Me: Jewelry Venice Design Week Selection 2021

Open call  /  30 Jun 2021  -  28 Jul 2021
Published: 30.06.2021

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Goldsmiths, designers, and creatives are invited to enter their projects in the contest of Venice Design Week Jewelry Selection 2021. The selected projects will be exhibited in Venice Design Week in October 2021. We will promote the winners. Many possibilities are offered by partners and galleries cooperating with us.
The Jewelry Venice Design Week Selection 2021 is open to anyone engaged in designing or working with precious metals, gemstones, and other materials, also recycled or scrap materials. The award’s focus is on contemporary jewelry and it’s an ideal platform to increase awareness of your brand and get recognition in Europe.

Dazzle me!   This is the theme that Venice Design Week proposes to jewelry designers for 2021. A clear exhortation, with an exclamation point, to create a piece of jewelry that can capture the attention and really surprise those who look at it “straight in the eye”. A challenge to play with light, colors, reflections on a mirror, or with much more, who knows?

Key Dates
July 28th, 2021: A digital file of your piece, which can be in the form of a drawing, rendering, or photograph.
August 12th, 2021: First round of judging is held.
August 17th, 2021: The finalists are notified and have to send their objects to the organization by 26th July.
August 28th, 2021: Final round of judging is held to choose the 12 selected.
September 12th, 2021: The 12 finalists are notified.
October 2021: Ceremony and meeting with designers by invitation only (and open online).
October during VDW, 2021: guided visit at 5 pm some designers will present their works to the public.
After the 5th of November 2021: All finalist and winning pieces will be returned to designers.

Closing Dates
All entries must be delivered by mail
When submitting to the Venice Jewelry VDW Design Selection 2021 keep in mind that your submission will be evaluated primarily on visual appeal, choice of material, and craftsmanship. The best practice is to send an editorial main image on a white or black background where the product is clearly visible.
Entries cannot be sent by post in the first round. Entries arriving after the 28th of July at 12:00 (CET) cut-off date may not be judged. The jury will pre-select around 12 works that have to be delivered to the organization for the second and final round of judging.
Entrants are responsible for the delivery of their work to (and back) the chosen location.

Awarding Criteria and Jurying Process
Your final design must be a piece of wearable jewelry. The piece must be your original design.
The best designs are selected according to form, functional and emotional aspects; wearable jewelry is considered for its degree of innovation, aesthetic qualities, ergonomics, and quality of workmanship. Both luxury and daily-usage designs can be submitted.
If you have already entered your piece in another competition, you may also enter it in the Jewelry VDW Design Selection. You will need to let us know by the date of the first round of judging if the piece won in another competition.
The jury will make their pre-selection and then they reach decisions in consultation with each other. The aims and objectives of the judges are to decide whether an entry is of a high enough standard in craftsmanship and/or design to merit to be exhibited in Venice Design Week. In the event of Jury unable to agree on a unanimous decision, a majority vote will be accepted.

>> Link to the Committee.

Participation Fee
Subscription fee: € 30 designers and € 10 students.
The subscription fee for AGC members: € 25.

Bank transfer to Arte e Design Venezia Associazione Culturale.
Please write clearly the name and surname or brand name – Call Jewelry 2021.
Banca Intesa San Paolo Italia IBAN IT15B0306967684510749163461 –  BIC: BCiTiTMM  –  SWIFT: BCiTiTMMXXX (only EU bank transfer).
Non-EU residents please contact the organization by mail; it is possible to pay the fee with PayPal or Credit Card or Western Union transfer.

Judges will select around 12 designs to exhibit in the Jewelry VDW Selection or how many they decide to exhibit.
Since 2017 we have special awards offered by private galleries.
Since 2019 Autor – Bucharest, 16mestriquadri – Udine and Creativity Oggetti- Torino offer special awards.
The Awards give to the designers the possibility to exhibit in different towns and media promotion.

>> More information

>> Previous editions catalogues

The competition is promoted by Venice Design Week, Contemporary Jewelry Association Associazione Gioiello Contemporaneo (AGC), Ca’ Pisani Design Hotel.
Media Partner:, Vicenza Jewellery.
Galleries and fair partners: OONA gallery, OHMYBLUE, Bini Gallery Australia, AUTOR International Fair for Contemporary Jewelry.

This exhibition takes place during the Venice Design Week, an important event organized by the Cultural Association ARTE E DESIGN:

Via Lungomare Marconi, 90
30126 Lido di Venezia (Venezia)
Phone: +39 328 1765744