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Creative Links: Exploring Pricing and Range Architecture


Lectures  /  OnlineOnly   ProfessionalPractice  /  06 May 2026
Published: 16.04.2026
Creative Links: Exploring Pricing and Range Architecture
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Intro
In this online talk with the Goldsmiths’ Centre, business coach and trained jeweller Elizabeth Galton reflects on approaches to building commercially viable collections. The session will consider how to structure ranges across entry, core and higher-value pieces, and how pricing can support both perceived value and long-term growth.
The talk will also address common challenges faced by makers, including under-pricing and lack of cohesion, alongside strategies for developing clearer narratives within a body of work. You will have the opportunity to ask questions following the presentation.

Date: 6 May 2026 at 6pm – 8pm (UK time)
Deadline: Tickets can be purchased until the event begins
Price: Pay what you can: £7 or £10
Location: Online (via Zoom), UK time

Who is the speaker?
Elizabeth Galton is an accredited business coach, trained jeweller and former marketing and creative director with over 20 years’ experience in the jewellery industry. A graduate of the Royal College of Art, she began her career as a designer-maker, founding her own jewellery brand, which then secured investment on BBC’s Dragon’s Den and received consecutive nominations for UK Jewellery Designer of the Year. Her brand went on to retail internationally, partnering with organisations including QVC, Swarovski and Mercedes-Benz, with features in Vogue, Financial Times HTSI, Elle and Harper’s Bazaar.