Schmuck 2011

Fair  /  16 Mar 2011  -  22 Mar 2011
Published: 11.02.2011
Schmuck 2011.
Willy Brandt Allee 1
DEADLINE: 01/10/2010

All the exhibits in SCHMUCK – whether they be from young or established goldsmiths – are setting the standards in the jewellery world. As such the Bavarian capital is the starting point for new trends and styles. That´s why jewellery lovers, museum curators and collectors from all over the world flock to Munich in March to see SCHMUCK.
We would be very pleased for you to come to Schmuck 2011 at the International Trade Fair Munich. You can reach the Neue Messe München easily by public transport (U2 – see map). 
Schmuck takes place in hall A1 at Neue Messe München, from 9.30 until 18.00 with a special VIP opening on Thursday 17th from 6 until 10. On Saturday 19th March we will have the ceremony of the Herbert-Hofmann-award at 4 p.m. in Hall A1 – in the stage area in the middle of the hall A1. 

In the evening we have again reserved a big room in a typical Bavarian beerhall – the Augustinerkeller, Arnulfstraße 52, – please be aware of the address. It is a different location then the years before. S-Bahn Stop Hackerbrücke or tram 16, 17 Stop Hopfenstraße. Please find enclosed the program of the Schmuck 2011 during the International Trade Fair in Munich. 

This special exhibition is the eldest exhibition of contemporary jewellery work in the world. It takes place since 1959 every year during the International Trade Fair in March. Except the transport cost until Munich the participation in the special show is free of charge for you. Three contributions of Schmuck 2011 will be awarded with the Herbert Hofmann Prize. The prize commemorates Dr. Her-bert Hofmann, the founder of the special show in 1959. In addition the jury of the Bavarian States Prize will look at the works in the special show. The Bavarian States Prize is awarded to 10 contri-bution of applied art within all contribution of the International Trade Fair. This prize is awarded with 5.000. €

>> download subway plan
>> download fair plan


SCHMUCK is an international jewellery competition which is staged every year in March as part of the Internationale Handwerksmesse. For over fifty years SCHMUCK has been the jewellery sector´s premier exhibition. From among the many applications received from designers to exhibit in SCHMUCK, a single juror makes his or her own personal selection of those whose work will be presented. This juror is generally an international curator and expert in contemporary jewellery design. In 2006 the Danner Foundation took over as patron of the exhibition. The organiser is the Handwerkskammer für München und Oberbayern (Chamber of Trades and Crafts for Munich and Upper Bavaria), and the venue host is the Gesellschaft für Handwerksmessen mbH.

Organized by the Verein zur Förderung des Handwerks e.V.
Willy Brandt Allee 1, 81829 München, Germany

Project director: Wolfgang Lösche
Interior design: Professor Hans Ell
Administrative organization: Eva Sarnowski
Schmuck arrangement/display of the works: Alexandra Bahlmann.