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SIERAAD 2014

Fair  /  Exhibiting   Curating  /  06 Nov 2014  -  09 Nov 2014
Published: 22.01.2014
SIERAAD 2014.
Gasholder WesterGasfabriek
Management:
Astrid Berens & Maarten Bodt EMB & B Art Events
Application
>> Accepting applications from January 20 2014

If you want to participate at Sieraad Art Fair 2013: 6 - 9 November 2014

Send us:
9 -12 high resolution pictures on a white background (330 dpi about 12 x 12 cm)
thereby also send your CV + artist's statement
all to be send to; info@sieraadartfair.com with www.wetransfer.com

Deadline: March 20.2014
We will inform you of our findings in approximately 2-3 weeks after we received the wetransfer map.
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Intro
The 2014 edition of the fair opens the doors in November 6th. The direct contact with the designers is one of the most attractive aspects for visitors. The enormous variety in styles, ranging from the more traditional to explicitly artistic and experimental, also forms an inspiration for each visitor to find something to his own taste.
SIERAAD Art Fair: looking, experiencing, enjoying, buying and coming back next year!
The 12th edition of SIERAAD Art Fair, held in the Amsterdam Gashouder from 7 through 10 November, recorded a brilliant result. 
According to fair director Astrid Berens the influence of the recession was negligible. “It is remarkable that many visitors had reserved a budget beforehand. Most of them have been to SIERAAD before and come with the idea of buying something. Often they save up for this during an entire year”. 
60% of the visitors are women and 40% are men. We find that couples mostly come during the weekend, and then it becomes obvious that men too enjoy looking around at this fair”. The average time visitors spend at SIERAAD is 4.5 hours. The direct contact with the designers is one of the most attractive aspects for visitors. The enormous variety in styles, ranging from the more traditional to explicitly artistic and experimental, also forms an inspiration for each visitor to find something to his own taste.

For the organisation of SIERAAD Art Fair, EMB&B Events, the location has obvious advantages. The Westergasfabriek complex is suffused with creativity and dynamics. This is precisely the place where designers from all over the world feel at home and which forms a beautiful backdrop for their work. 

Galleries at Sieraad
Participants of our annual International Jewellery Art Fair SIERAAD often tell us about the great jewellery galleries in their home countries. Participants are very enthusiastic about the gallery representing their work. But they do not stop there: every year we experience they're also great ambassadors for other galleries specialised in contemporary jewellery in their native country.
As our participants come from all over the world, we know contemporary art jewellery is rapidly getting a stronghold in every corner of this earth. As much as we like to, unfortunately we are unable to visit them all. We are probably not the only ones. As we service a broad and expanding artjewellerycrowd, we know they long for the same: they like to see more, without travelling all over to do so. So we want to offer our audience a one-stop-shop, by giving you the opportunity to present your gallery during SIERAAD.

SIERAAD doesn't only draw a crowd that really saves up a whole year to spent it all on SIERAAD. It's also the place to be for fashionista's, press and tv (as participants of SIERAAD feature in a specialised series on national broadcasting), museum directors, curators and collectors.

Organisation

EMB & B Art Events & Foundation Art in Business & New Traditional Jewellery
Astrid Berens & Maarten Bodt
Leersumseberg 28
3825 EC Amersfoort, The Netherlands

Telephone : 00 31 (0)33 4337009
Fax: : 00 31 (0)33 4766296
Mobile : 0031 (0) 6 53 39 36 26 
View of the Gasholder WesterGasfabriek.
View of the Gasholder WesterGasfabriek

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Activity at Sieraad 2013.
Activity at Sieraad 2013

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Stefania Lucchetta at the stand.
Stefania Lucchetta at the stand

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Stands at the fair.
Stands at the fair

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Current Obssesion magazine presentation.
Current Obssesion magazine presentation

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Ruudt Peters visiting the fair.
Ruudt Peters visiting the fair

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Overview of the Sieraad 2013.
Overview of the Sieraad 2013

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Table display.
Table display

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